SEO measured in enquiries, not in rankings you cannot verify
A ranking report is not a result. The number that matters is how many enquiries arrived and what each one cost, so that is what we report, in language that needs no translation.
Free first call. Fixed price before you commit. Source code handed over at launch.
Why SEO gets a bad name
Long contracts, reports full of metrics that never turn into revenue, and rankings quoted for phrases nobody searches. Meanwhile the technical problems that actually hold the site back go untouched because they are invisible in a rankings screenshot.
- Rankings reported for terms with no commercial intent
- Technical debt ignored because it does not photograph well
- No call tracking, so nobody knows which click became a job
- Twelve month contracts that survive on inertia
written plan ... within 48 hours
price ... fixed, not hourly
sprints ... 2 weeks each
source code ... yours at launch
If the price does not work we cut scope together until it does, before you pay anything.
The four parts that move the number
Technical SEO
Speed, crawlability, structured data and internal linking. The work nobody sees and search engines count.
Local SEO
Business profiles, service area pages and reviews. The highest intent traffic that exists.
Content
Pages written for what buyers actually type, answering the question rather than circling it.
Paid search and social
Google, Meta and LinkedIn with call tracking, so every enquiry traces back to its source.
What you get every month
One report. Enquiries by channel, cost per enquiry, what changed, and what we are doing next. If a channel is not earning its budget by month three, we say so and move the money rather than quietly continuing to bill for it.
What changes depending on where you trade
The build is not the same in every market. Tax, accessibility law and data rules differ, and they change the design rather than just the paperwork. Here is what shifts.
For businesses in the United States
The US is a set of local markets rather than one national one. Ranking in Chicago tells you nothing about Dallas, so the structure of the site has to carry city and state level pages that are genuinely different rather than templated.
- Google Business Profile per location, properly categorised
- City and state landing pages with real local content
- Local citations and directory consistency across the country
- Review generation, which drives the local pack more than most owners expect
For businesses in the United Kingdom
UK search is dense and competitive over short distances, and people search by town, county and postcode district in ways that do not map onto US patterns.
- Town and county targeting rather than broad regional pages
- Google Business Profile optimisation and review strategy
- Content written in British English, which affects trust more than people expect
- Comparison and cost pages, which UK buyers search heavily before enquiring
For businesses in Europe
Multi country SEO fails on hreflang more often than on content. Get the language and region signals wrong and Google serves the wrong version to the wrong country, or picks one and ignores the rest.
- hreflang implemented correctly across languages and countries
- Country specific domains or subfolders, chosen for your situation
- Content localised rather than machine translated
- Local search engines where they matter alongside Google
Questions we get asked about this
Q1 How long before we see results?
Q2 Do you lock us into a contract?
Q3 Can you work on a site you did not build?
Tell us the problem. We send back a plan in 48 hours.
A written plan with every screen mapped, a fixed price and a delivery date. Yours to keep whether or not you hire us.
Often built alongside this
- Web DevelopmentA website that takes four seconds to load on a phone has already lost most of the people who clicked. We build sites your team can edit, that pass Core Web Vitals, and that are structured so search engines can actually read them.
- AI DevelopmentWe start by finding the job your staff repeat fifty times a day, then automate that one. No strategy deck, no chatbot bolted onto a homepage and called transformation.
- ERP SoftwareOff the shelf ERP asks you to change your process to match the software. We do it the other way round. You get the modules you actually need, wired to the tools you already pay for, at a price agreed before anyone writes code.